PartnerOz learns your funnel, your CAC targets and your constraints, mines your conversion data for the segments that actually convert, and proposes the next budget move. Your team approves before a partner ever hears about it.
PartnerOz sits between your data and your decisions. Deterministic where the stakes are statistical, conversational where it helps you move faster.
Tell PartnerOz your funnel stages, target conversion rate at each stage, CAC ceilings, and any secondary constraints. It turns that conversation into a structured config.
Pulls click and conversion data from your partner management platform on a schedule, dedupes on conversion ID, and reconciles it against your funnel model.
Scores every partner and placement against your targets while holding secondary metrics constant, so no one wins on volume by quietly missing quality.
Runs supervised binning and constrained segment discovery across demographic, financial-tier, source and subsource data, then applies hierarchical Bayesian pooling so thin-sample segments aren't mistaken for real signal.
Solves for the allocation across partners and segments that hits your blended CAC target, with test budget carved out for promising, unproven segments.
Drafts the recommendation and its reasoning for your team to review. Once it is approved, PartnerOz hands over a ready-to-send partner message, or sends it, if you have turned that on.
Got it. Click › Lead › KYC Verified › Funded. What's your target CAC at Funded, and the minimum acceptable Lead to KYC rate?
| Stage | Target rate | CAC ceiling |
|---|---|---|
| Click › Lead | 14% | – |
| Lead › KYC Verified | ≥ 42% | – |
| KYC › Funded | ≥ 28% | $185 |
| Source | Rows pulled | Status |
|---|---|---|
| Conversions API | 18,204 | Reconciled |
| Click log | 412,930 | Reconciled |
| Dedupe on conversion_id | −312 dupes | Clean |
| Lead-level attributes | 18,204 | Appended |
| Partner | CAC | KYC rate | Verdict |
|---|---|---|---|
| Partner 114 | $161 | 46% | On target |
| Partner 208 | $233 | 31% | Above CAC |
| Partner 057 | $179 | 22% | Quality risk |
| Partner 301 | $149 | 51% | Scale candidate |
3 of 11 candidate segments cleared the FDR gate at q < 0.1.
Proposal: Shift $2.6k/wk off Partner 208's Tier B/C traffic onto Partner 301 and a new source test. Projected blended CAC: $175 to $162. Reasoning and confidence intervals attached.
Each agent has a narrow, auditable job. Together they cover the loop from raw conversion data to an approved partner message.
Scores every partner against your funnel targets and mines the demographic, financial-tier, source and subsource segments that quietly outperform.
Allocates spend across partners and segments for the best blended CAC, and sizes test budget for new segments and sources in a statistically sound way.
Turns approved recommendations into proposals your team can sign off on and, once a human does, ready-to-send partner messages, with a full audit trail behind every change.
Not a generic analytics layer. A set of workflows scoped to what a partner manager actually does.
Find the demographic and financial-tier segments quietly outperforming inside a partner's traffic, backed by uncertainty estimates, not raw counts.
Shift spend toward the partners and segments hitting CAC target, without breaking a secondary constraint like KYC pass rate or geo mix.
Size a test budget so a new source gets a fair, statistically sound read before it earns a share of real budget.
Cap exposure automatically when a partner's funnel metrics move outside a healthy range, before losses compound.
Draft the exact message to send a partner about a volume, audience, or payout change. You send it, or approve PartnerOz to.
Keep a live Google Sheet of funnel health, CAC and segment performance that your whole team, and leadership, can see.
PartnerOz sits on top of your partner management platform and feeds the tools your team already opens every day. No new system of record to maintain.
Bring your conversion data and your CAC targets. We'll show you the segments and the budget move it would propose.
